Dana L'Or 9 Carati is a project of L.C. S.R.L., born from LC Srl – Leonardo 18 Carati, a historic goldsmith company founded in 1994 in Santa Maria Capua Vetere by Leonardo Cecere. The brand offers authentic, accessible and conscious gold jewelry.
9-karat gold (375 gold) is an alloy containing 37.5% pure gold. It is a true gold alloy, not just a plated one, with a value that grows over time like any alloy containing pure gold. It offers a contemporary design alternative to the classic 18 Carati and a price closer to people.
Accessibility (jewelry from €40 public price without sacrificing quality), transparency (clear communication and conscious buying), 360° warranty (every Dana jewel is guaranteed and maintains its value over time) and Italian craftsmanship (distinctive, contemporary design crafted by master Italian goldsmiths).
Over 1000 jewels are made exclusively in Italy (100% Made in Italy), designed by sector professionals with a distinctive, contemporary design.