Salvatore Collaro

The Collaro company was founded in the late 1950s in Torre del Greco by Salvatore and Lella Collaro. Salvatore's entrepreneurial intuition, combined with Lella's expertise in coral craftsmanship inherited from her father and grandfather, gave rise to a business that established itself beyond Italy's borders. Today their daughters Liliana and Lucia carry on the family tradition with a forward-thinking vision.

Quality and meticulous craftsmanship. The traditional art of coral processing meets modern design, resulting in unique and original creations. The family has also distinguished itself in pearl craftsmanship, transforming this traditional material into contemporary, vibrant designs.

Salvatore explored the pearl market with varieties ranging from Australian and Chinese to Japanese and Tahitian pearls. His long stays in the Far East made pearls another cornerstone of the company's production.

The company has state-of-the-art workshops where every stage of coral craftsmanship is carried out: cutting the original raw material, rounding and engraving with the burin, polishing and drilling the beads.